A conversion rate is just the share of visitors who do one thing you wanted. Maybe they buy,…
Nathan Hollis
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2 min read
Looker Studio is a free tool from Google. It takes the numbers about your website and turns them…
Nathan Hollis
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2 min read
Not every visit to your site really counts. Google’s analytics tool, GA4, only counts a visit as “engaged”…
Nathan Hollis
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2 min read
Open any analytics report and three numbers stare back at you — pageviews, sessions, and users — and…
Nathan Hollis
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3 min read
Someone asks ChatGPT a question. ChatGPT names your site. They click and land on your page. But your…
Nathan Hollis
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2 min read
Picture the path people take to buy from you. They land on your page. They click. They fill…
Nathan Hollis
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2 min read
The Realtime report in Google Analytics shows one thing: who is on your site right now. It only…
Nathan Hollis
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2 min read